Digital Marketing

Digital marketing for your online shop in Nepal

Digital Marketing on Adyvance is the set of tools that helps sellers in Nepal win and keep buyers: promo codes, loyalty points, product reviews, SMS and email, and pixels that measure ads. It also lets Adyvance's team run a shop's Meta and Google ads, paid from the Adyvance Wallet, with results shown day by day.

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CouponsDiscount codes for your store. Codes work in any letter case.New coupon

Live coupons2Customers can use them nowTimes used37On all couponsEnding this week0None end in the next 7 daysScheduled0Start later

Search codesType: All

All 2Live 2Scheduled 0Paused 0Ended 0

CodeOfferUsedValidState

DASHAIN1010% off0 of 100AlwaysActive⋯

WELCOME100Rs 100 off21 · no limitAlwaysActive⋯

FREEDELIVERYFree delivery16 of 50Until 30 Nov 2026Active⋯

Digital MarketingHelp from the Adyvance team with ads, social media and campaigns.

MetaFacebook and Instagram ads for your products, run with the Adyvance team.
Google AdsSearch, Shopping and YouTube ads that bring buyers to your store, run with the Adyvance team.
Coming soonTikTok AdsShort video ads that put your products in front of TikTok viewers.

Ads overviewYour Meta Ads results. Start the other platform to see them side by side.7 days30 days90 days

SpentRs 3,500Live ads: 0Results41Cost per result Rs 85Clicks620Cost per click Rs 6Impressions21.4KClick rate 2.90%

Day by daySpentResultsClicks

1,0005000

4 Oct18 Oct2 Nov

Adyvance WalletRs 25,000In ads Rs 0Live0In review0Paused0Ended1

Open Meta Ads

Meta AdsFacebook and Instagram ads, run for you by the Adyvance team. Adyvance pays Meta; your ads are paid from your ad wallet.

Digital MarketingPromote a product

Himalayan ThreadsConnectedfacebook.com/himalayanthreads

@himalayanthreadsChange Page

Adyvance Wallet

Rs 25,000AddedRs 40,000In adsRs 0Top upAds are paid from your Adyvance Wallet, the same balance as SMS, plans and imports. What an ad doesn't spend comes back.

Daily results7 days30 days90 daysChartTable

SpentRs 0Cost per result —Results0Cost per click —Clicks0Click rate —Reach0Impressions 0

1,0005000

No results yet. They show here once an ad is running.9 NovSpentRs 990Results23Clicks223Reach7,900

3 Nov6 Nov9 NovResults are added by the Adyvance team until the platform's reporting is connected.

AdSpentResultsStatus

Pashmina shawlMessagesRs 1,000/day · 7 daysAdyvance team: Live on Facebook and Instagram.Rs 0of Rs 7,0000chatsIn reviewCancel ad

Leather walletSalesRs 500/day · 7 daysRs 3,500of Rs 3,50041purchasesEnded

New coupon

Code

Code, e.g. DASHAIN103–32 letters or numbers. Customers can type it in any case.

Discount

PercentFixed amountFree deliveryDelivery discountPercent off10%Largest discountRsOptional. Stops a big order getting a huge discount.

Rules

Minimum orderRsTotal usesNo limitUses per customerNo limitWorks withAny paymentCash on deliveryeSewaKhaltiFonepay QRBank QR

When

StartsEmpty: works from now.EndsEmpty: never ends.

Options

Apply by itselfNo code needed at checkoutUse with other couponsCan add to another couponOnOff pauses the coupon

Promote a productPick a product and a budget. The Adyvance team makes the ad and starts it after review.

Product

Search your productsPashmina shawlRs 4,500Green kurtaRs 4,200Leather walletRs 1,850Ilam Tea 250 gRs 450Lip tint setRs 1,299

Goal

MessagesMore chats on Messenger and WhatsAppSalesPurchases on your websiteWebsite visitsMore people open your product pageAwarenessReach as many people as possible

Budget

Per dayRs1,000Rs 500Rs 1,000Rs 2,000Rs 5,000Days7371430

Who sees it

All NepalKathmandu ValleyPokharaChitwanButwalBiratnagarDharanBirgunjNepalgunjDhangadhiAge 18 to 55EveryoneWomenMen

Notes for the team

Offer, price, colours, what makes it special…

Digital Marketing at a glance

Adyvance's team runs Meta ads on Facebook and Instagram and Google ads on Search, Shopping and YouTube for shops in Nepal, paid from the shop's Adyvance Wallet.
With Adyvance's ads service, Adyvance pays Meta and Google, so a shop needs no Google Ads account and no card of its own.
An ad's budget and Adyvance's service fee are taken from the Adyvance Wallet when the ad is sent for review, and the budget an ad does not spend goes back to the wallet.
Adyvance promo codes give a percentage off, a fixed amount off, free delivery or a delivery discount, with an optional minimum order, use limit and end date.
Bulk SMS from Adyvance goes only to valid Nepal mobile numbers, skips repeats and people who opted out, and never sends offers between 8 pm and 8 am Nepal time.
Adyvance sends a store's shopping events to the Meta Pixel and TikTok Pixel in Indian rupees, because Meta and TikTok do not accept Nepali rupees.

How Digital Marketing works

1
Set up your offers
Create promo codes in Marketing, turn on loyalty points, and choose which order messages your customers get by SMS.
2
Add your pixels
In Apps, paste your Meta Pixel, TikTok Pixel, Google Analytics or Tag Manager ID. Your store starts sending product views, add-to-carts, checkouts and purchases.
3
Connect Meta or Google
For Meta, share your Facebook Page and approve Adyvance's partner request in Meta Business Suite. For Google, give your store's website and Adyvance opens your Google Ads account.
4
Promote a product
Pick the product, the goal, a daily budget, the days and who sees it, and add notes for the team. The Adyvance team makes the ad and starts it after review.
5
Follow the results day by day
Spend, clicks, results and cost per result are added day by day by the Adyvance team. When the ad ends, what it didn't spend goes back to your wallet.

What you can do with Digital Marketing

Promo codes

Percentage, fixed amount, free delivery or delivery discount, with a minimum order, a use limit, a largest discount and dates. Customers type the code in any letter case.

Loyalty points

Points on paid orders, up to five member levels, and rewards such as money off, free delivery or a free gift, spent at checkout or at your counter.

Product reviews

New reviews wait until you publish them. A review you hide keeps its reason and is never deleted.

Bulk SMS campaigns

Text all customers, repeat buyers, VIP customers or one-time buyers, or paste a list of numbers. Adyvance counts the credits before anything is sent.

Order messages by SMS

Turn on messages such as order received, confirmed and delivered, write your own text, and add variables that fill in for each customer.

Email updates and newsletter

Order emails go to shoppers in your shop's name with your logo. Grow a newsletter list of people who agreed to get your offers.

Pixels and analytics

Add the Meta Pixel, TikTok Pixel, Google Analytics 4, Tag Manager or Microsoft Clarity by ID. The pixels and Google tools get views, add-to-carts, checkouts and purchases.

Meta and Google ads run for you

Facebook, Instagram, Google Search, Shopping and YouTube, with goals such as messages, sales, website visits, calls and awareness.

One prepaid wallet

Ad budgets, the service fee and SMS packs come from your Adyvance Wallet. An ad rejected or cancelled in review gives everything back.

Made for selling in Nepal

Ads aimed at places in Nepal

Show an ad to all of Nepal or to places such as Kathmandu Valley, Pokhara, Chitwan, Butwal, Biratnagar, Dharan, Birgunj, Nepalgunj and Dhangadhi, by age and gender.

No card of your own for ads

Adyvance pays Meta and Google. You top up the Adyvance Wallet in rupees and each ad is paid from it.

Coupons that fit how Nepal pays

A promo code can work with any payment, or only with cash on delivery, eSewa, Khalti, Fonepay QR or bank QR.

SMS in Nepali or English

One SMS credit covers 160 English characters or 70 Nepali characters, and bulk SMS goes only to valid Nepal mobile numbers.

Who Digital Marketing is for

A shop running a Dashain sale

Makes the code DASHAIN10 for 10% off with a use limit, then texts it to repeat buyers in the morning and sees how many times it was used.

A seller who sells through Facebook and Instagram

Shares the Facebook Page with Adyvance, promotes a best seller with the Messages goal, and follows spend and chats day by day.

A shop with a counter and a website

Turns on loyalty so regular buyers earn points on paid orders and spend them online at checkout or at the counter.

Questions About Digital Marketing

Straight answers about Digital Marketing in Adyvance.

Ask us on WhatsApp

Who can run Facebook ads for my shop in Nepal?

Adyvance's team can. In Digital Marketing, share your Facebook Page link and approve Adyvance's partner request in Meta Business Suite. You keep ownership of your Page and can remove access at any time. Then promote a product with a goal, a daily budget and an audience. The team makes the ad, starts it after review and adds the results day by day.

How can I run Google Ads in Nepal without my own card?

Let Adyvance's team run them. Adyvance opens a Google Ads account for your store under its own manager account and pays Google, so you need no Google Ads account or card. Your ad budget and the service fee come from your Adyvance Wallet in rupees. Ads can run on Google Search, Google Shopping and YouTube.

How do I send bulk SMS to my customers in Nepal?

Open SMS Service in your Adyvance admin and choose Bulk SMS. Send to all customers, repeat buyers, VIP customers or one-time buyers, or paste a list of mobile numbers. Adyvance counts the credits first, texts only valid Nepal mobiles and skips repeats and people who opted out. Offers can't go out between 8 pm and 8 am. Credits come from SMS packs paid from your Adyvance Wallet.

How do I create a promo code for my online shop?

In Marketing, create a coupon with a code such as DASHAIN10 and choose a percentage, a fixed amount, free delivery or a delivery discount. Add a minimum order, a use limit, a largest discount and start and end dates if you need them. Customers type the code at checkout in any letter case, or the coupon can apply by itself.

How do I add the Meta Pixel or TikTok Pixel to my online store?

Open Apps in your Adyvance admin, choose Meta Pixel or TikTok Pixel and paste your pixel ID. Your store then sends product viewed, added to cart, checkout started and purchase events with each order's value. Meta and TikTok don't accept Nepali rupees, so Adyvance sends them the amount in Indian rupees at the fixed rate of 1 INR = 1.6 NPR.

What happens to my ad budget if an ad doesn't spend it all?

It comes back to your Adyvance Wallet. When you send an ad for review, its budget and Adyvance's service fee are taken from the wallet. If the ad is rejected or you cancel it during review, everything comes back. When a running ad ends, the budget it did not spend comes back with its share of the fee.

How do I start a loyalty points programme for my shop?

Turn on Loyalty in your Adyvance settings. Set how many points customers earn per Rs 100 spent and what a point is worth, then add up to five member levels and rewards such as money off, free delivery or a free gift. Customers earn points on paid orders and spend them at checkout or at your shop counter.